More Touch Points for Obesity Checks in Children...Fat Chance

by Chris Bate

The cost of obesity on the UK society is estimated to be around £30billion per year, with expectations that this will rise closer to £50billion in the next 30 years.

Experts are always looking at strategies that can be used to combat this ever growing issue and the most recent suggestion is to weigh children every year from the age of two instead of the current programme (National Child Measurement Programme) where children are weighed aged four or five and aged ten or eleven. By doing this more frequently then patterns can be identified and those children that are at high risk of obesity in later life (and their parents) can be given the information needed to support them.

A new study completed by researchers at the University of Manchester and the University of Oxford suggests that a person’s BMI (Body Mass Index) can begin to be predicted when the child is just a few years old. The research, published in journal Preventive Medicine Reports, also found a significant number of UK children may be a healthy weight or underweight when they start primary school but go on to develop obesity. The study used data of over 750,000 children worldwide, taken from 54 studies, to understand typical patterns of growth.

“Millions of children have suffered from inaction” said Tam Fry, chairman of the National Obesity Forum, and this is as a result of the UK not measuring children’s weight regularly.

If action is taken now then it’s an opportunity to relieve some of the stresses on society and the NHS!

What I take from all of this is how vitally important it is to have so many touchpoints and continual contact to ensure the desired outcome, and this is identical with recruitment. At RMG we pride ourselves on the level of communication we have with our candidates and clients, ensuring that everybody is understanding of the process, opportunity and talent-pool so that there are no surprises along the way – sure things can change over time but it’s important that everybody knows this ASAP so measures can be taken if needed. 

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